What do football and mac n’ cheese have in common? Answer: Not a ton. But with help from Noodles & Company, it’s easy to look like an expert when it comes to football AND food. With this Mac n’ Cheats social campaign targeted at not-so-expert football viewers, Noodles & Company fans were able to cheat their way through football knowledge with our insider tips, and cheat their way to a great tailgate with catered Mac n’ Cheese. And to dial it up even more, fans were fed live stats and commentary during the big game.